Fabio Camastra, Managing Director

Ten years’ experience in running operations and business in China, with entrepreneurial experience in Italy, Germany and Hong Kong. Founder and CEO of Asia Trading & Consulting Limited. Thorough understanding on the nuances of trading in China, outstanding intercultural skills and a keen eye on business opportunities in Asia.

MSc in entrepreneurship at Free University Bolzano and University Mannheim Business School (BWL). BA in Economics and management. Extensive experience in sourcing and trading in Asia, market entry and new business set-ups in China, Hong Kong and emerging markets.

Expertise: Strategy, Sourcing, Multichannel Marketing and Operations Organisation


Manuel Riel, Partner

Half a decade as successful IT-entrepreneur within e-commerce startup and more recently a Partner at Asia Trading & Consulting Ltd. Passion for technology and its ability to streamline business processes. Manuel Riel started his career in international management and later focused on computer science, simulation and data analysis.

MSc in Supply Chain Management from Vienna University and Vienna Technical University. BA in International Management. High technical credentials in data analysis, networked computing, simulation and social networks. He started his first company during college and now heads a multinational web development agency. His projects involve building innovative IT solutions for startups or established corporations in many countries.

Weapons of choice: Python, R, Linux, BSD


Giovanni Valmorbida, Partner & Regional Director South Europe

Marketing and sales expert, working as a consultant for trading strategies and organization of logistic platform and combined transport systems.

Successful businessman in the transport and logistics sector from 1989 to December 2012. Since 2010 he has been working as a commercial broker between Asia and Europe with a partner based in Shanghai. Specialised in trading and manufacturing of shoes and garment, plastic (semifinished rubber products), HT (diagnostic equipment and electronic sigarettes).

Expertise: Logistics, Marketing & Sales, Retail and Wholesale channels


Ólafur Sigurðsson, Partner & Regional Director Scandinavia

Experienced entrepreneur with extensive background in various industries such as trade, advertising, hospitality and healthcare. Former KPMG consultant and head of Administration of EFTA (European Free Trade Association) based in Brussels, Geneva and Luxembourg

M.Sc. in International Marketing and Management, and B.Sc. in International Business Administration and Modern Languages, Copenhagen Business School, Denmark. Areas of expertise included foreign trade, management, organisational behaviour and changes, accounting and financing, as well as different social systems, their national economies, and political and cultural identities.

Expertise: International Trade, Tax and Advisory Consulting, Budgeting and Operations Management


Amy Zhang, Country Manager China & Japan

Vast experience in international fashion business, focusing particularly on trading between China and Japan. Founded successful fashion production company in 2005 and lived in Japan for over a decade. Currently based in Shanghai, China.

Graduated from East China Normal University (ECNU) in Shanghai with a Bachelor degree in Foreign Affairs focusing on English and Japanese with a specialization in foreign trade. She is fluent in Mandarin Chinese and Shanghainese (native), as well as in Japanese and English.

Expertise: Fashion Industry, Japanese Markets, Foreign Trade, Real Estate


William Annan-Kobby, Regional Director Africa & UK

Skilled entrepreneur with interest in start-ups and business acquisitions. Main markets of business operations include Europe (German, UK), Asia (China, Hong Kong) and Africa (Ghana, Nigeria). BA in Business Management at the LMBS London: Core emphasis on Management, Entrepreneurship, Leadership and Organisation around Business Operations.

NVQ 6 in Media-design & Geomatics at BGR Hannover and MMBBS Hannover: Print & non-print Design for Marketing & Promotion. Experienced in creating Marketing & Promotional materials and Website Layout Design.

Expertise: Business Analyses & Strategy, Multi-channel Marketing & Sales, E-Commerce, Coaching & Mentoring in Management, Leadership & Entrepreneurship, Customer Service & Team Building.


Judy Wang, B2B Export Sales Manager

More than 4 years working experience in international trading business, both export and import. Familiar with Chinese manufacturers and China markets. Specialized in mechanical industry, technology, processing, metal hardware and plastic.

Bachelor degree from Jiangxi Normal University, with major in English, media, and marketing. Experienced in business development local sales channels and product placement in China

Expertise: Sourcing in various industries, sales strategies and global trading


Jason Li, Production and Quality Manager

Technical University degree with major in mold design and manufacturing, focus on plastic molding, stamping, extrusion, casting, forging, machining, CNC machining.

Nine years experience of product design, mould development and manufacturing in metal processing factories. Specialised in prototype design, processing, production set up, quality and exception handling; Familiar with the production management processes, quality management system and quality control; Skilled with the commonly used processing equipment and processing technology of metal and plastic parts.

Expertise: development, design, production, processing, quality control.